AI Customer Research & Validation

The #1 way startups die is building something nobody wants. This course teaches you to validate a real need with REAL people and reality, not by asking an agreeable AI that mirrors your hopes back to you. Learn the difference between a real problem and a guess; why AI can prep your questions and summarize answers but can never BE a customer; how to design unbiased interviews and surveys; how to synthesize research without inventing findings; how to spot confirmation bias and a sycophantic chatbot agreeing with you; how to size a market honestly; how to build and test an MVP and a landing page; how to read the real signal (sign-ups and payments, not likes); and when to pivot or persevere. Ends with a validation plan you can run this week. F4 (AI for Entrepreneurs) is the recommended prerequisite.

How this course's quizzes are builtshow

1 quiz, 10 questions in all.

The answer options are reshuffled on every attempt, so a retake cannot be passed by remembering where the right answer sat.
The quiz long enough to measure (8 or more questions) passes the length check: the right answer is as often a long option as a short one, so it cannot be picked out by length alone.
All 10 questions link back to the lesson that teaches the answer.
All 10 questions explain the answer once you have responded.

Counted from the quizzes themselves each time this page loads.

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